60.95%
Increase in Organic Traffic
61%
Increase in New Users
33.5%
Increased User Engagement
The Client
The client provides computer, phone & tablet repair services by expert technicians. They also provide In-Home Tech Services and Small Business IT Support. From diagnosis of the problem to the completion of the job they create a highly efficient, interactive interface for their client, making sure to update them on all proceedings.
The Challenge
High Competition
The client plans to expand its business horizons in Tech services and IT support to larger customers, but it is facing difficulties due to competition.
Low Website Traffic
Website traffic growth is one of their main concerns, which we planned to resolve with strategic marketing techniques.
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The Solution
Keywords Research
Our team did comprehensive market research and identified search trends based on their customer demography and behavior, to identify the best keywords that would transform and enhance their reach.
Content Marketing Strategy
The content marketing team aggressively worked towards promoting their content to ensure better visibility and qualified traffic.
Website optimization
Our team worked on better strategies to increase the website's conversion rate by optimizing and customizing it. A revamp of their site structure was done to achieve higher Search Engine Ranking, which would help them acquire higher visibility. The site was optimized for all major devices, including mobile, desktop, and tablets, to attract maximum traffic.
Brand Marketing
We conducted an aggressive brand marketing campaign across all social media and blogging channels, which generated tremendous impressions in Florida, US.
Conclusion
In just four months, our strategic efforts improved organic traffic by 60.95% and increased new user acquisition by 61%, which shows significant growth and improved website interaction for the client.