118% Growth in Qualified Audience for B2B Brand!
118.67%
Users Increased
120.06%
New Users Increased
391.82%
Increase in Returning Users
The Client
The client is a multi-channel content syndication platform that helps you turbocharge your sales and marketing efforts. It provides a multi-channel solution for B2B organizations to increase pipelines through a combination of content syndication, content creation, B2B Data, and Buyer Intent solutions.
The Challenge
Low website traffic
The aim was to increase qualified traffic on the website to increase its outreach, align it with consumer interest, and promote business.
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The Solution
Keyword Optimization
Our SEO experts rounded up the most relevant and trending keywords in accordance with their industry, which they then used in blogs and on their websites to optimize search engine rankings.
Content Strategy
We delivered the right content to meet specific commercial goals to improve conversion rates.
Implemented Marketing Strategies
We implemented various marketing strategies deemed fit for the brand by our experts to target the ideal consumer base.
The Results
Increase in Overall Users – we witnessed an enormous increase in users by 118.67% and an increase of 120.06% in new users.
All Users(Behavior)- There was an increase of 150.04% in pageviews and unique pageviews increased by 154.35%.
Increase in Organic Traffic- Users increased by 38.25% and an increase of 40.64% was found in new users.
Increase in Returning Users- There was a noteworthy increase of 391.82% in returning users and an 83.92% increase in pageviews.
Conclusion
By implementing a comprehensive SEO strategy, the multi-channel content syndication platform saw significant growth. With targeted content and optimized keywords, overall users increased by 118.67%, and new users by 120.06%. Pageviews rose by 150.04%, indicating higher engagement.
Organic traffic also improved, with a 38.25% increase in users and a 40.64% rise in new users. These results highlight the success of our approach and demonstrate the potential for further business growth through effective SEO and marketing efforts.