Digital Commerce UX/UI: Operational simplicity in digital commerce

Digital Commerce UX/UI: Operational simplicity in digital commerce

  • Branding in digital commerce

Branding in digital commerce is necessary as it helps in improving recognition. When you work on branding in digital commerce, you create a visual image of your firm in the customers' eyes and build a deep association with your customers. With the help of expert marketers, you can make branding a solid aspect of your eCommerce firm.

  • Security of users' data in digital commerce

One can never make his eCommerce business successful and trustworthy if there is no strategy for keeping the user's data secure. Many factors make the security of users' data important, especially when it comes to protecting customers' privacy and sensitive data.

Every eCommerce firm should have ideal principles for safeguarding users' data. With safe use of users' data, an eCommerce firm can know more about their customers and thus offer a better personalized experience.

  • Effective use of visual elements in digital commerce

The only way to overcome the advantage of physical touch and feel offered by brick-and-mortar stores is to use visual features on the eCommerce website in the best possible manner. With the correct visual elements, you can keep the customers engaged and give them a reason to come back to your website.

Visual elements also help in moving the customer through the buying process in an ideal manner. With such a small attention span, the proper use of high quality and SEO-optimized visual elements can do wonders for your eCommerce store.

  • Clear presentation of data via menus, catalogs, etc. in Digital commerce

factual data to your eCommerce website visitors can always make your business more trustworthy as nowadays, buyers have started trusting data. But you should be able to show the data related to your company, product, or service in an easy-to-read format; otherwise, you will end up making everything complicated for the visitors.

Use of seamless and properly formatted menus, catalogs, and other forms of data representation can prove to be helpful. This type of format added on an eCommerce website can add value to the customer's buying process and allow them to make more informed decisions.

  • User's ability to leave feedback about goods and services in Digital commerce

Feedback on digital commerce is essential from both the customer's point of view and the business's point of view. From the customer's point of view, you give them a powerful tool that allows them to show their experience and feeling towards your brand, website, product, service, and buying process.

From the business point of view, you can know your firm's strong and weak points, and you can work in the right direction and make the right changes. All your customers make your business go round.

Design (UX/UI) that supports the offer, not overshadowing it in Digital commerce

UI/UX both play an essential role in customer satisfaction and customer experience. Therefore, we can say that an ideal UI/UX ultimately helps increase the number of users in the case of an application and the number of visitors in the case of a website. With a good UI/UX, you can win the customer's confidence and make them stay for longer on your website.

UI/UX can also play an essential role in building brand recognition. Since brand recognition is the key to establishing customer loyalty and trust, you can efficiently fuel the growth of your business with the power of an ideal UI/UX.

Marketing Professional Hiring Models

Dedicated Professionals

Dedicated Professionals

Hourly Basis

Hourly Basis

Shared Resource

Shared Model

Team screening

  • Skills of professionals are matched with your goals
  • Professionals are shortlisted on the merit of his proficiency
  • Hire the professional on a full-time or part-time basis

Strategy Creation and execution

  • Current scenario of your business is reviewed
  • A strategy is formulated to meet your goals
  • Strategy is executed in a streamlined approach

Monitoring and management

  • Receive regular reports of your progress
  • Review the scale of growth
  • Observe the expansion of your brand

Designing (UX/UI) a Digital commerce website or mobile app is a complex process. It is a good idea to involve a professional firm.

A professionally designed UX/UI can completely change the way users judge an application or a website, but there are many aspects of a well-designed UX/UI that needs to be taken care of. That is why hiring a professional firm with long years of experience, a team of skilled professionals, and the right mix of UI/UX design tools becomes necessary.

UX/UI designs required two drastically different skills; a deep understanding of the machine and people. Mastering these skills is impossible for most people, and this is where a professional firm can act as your savior.

If you want to have a brilliant organic marketing strategy and don’t want to deal with potential losses, contact us.

Testimonials

What our customers say about us

“Saffron Edge increased our website visitors and rental inquiries; they are fast, efficient, and committed partners. Collaborating with their team felt like having a close ally. ”

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Sebrina Curet

Real estate company

“Highly skilled in SEO, their team has exceeded my expectations every time. Saffron Edge is a skilled SEO partner, and I highly recommend their services.”

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Nina Seifeddine

Owner at Digital Marketing Agency

“Saffron Edge's marketing strategies led to a 13% increase in leads and a 9.6% boost in sales. We proudly recommend Saffron Edge; working with them was genuinely pleasing. ”

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Tracy Kuczkowski

Accounting Software

“We are extremely happy with the services provided by Saffron Edge. They improved our online visibility through SEO and social media strategies. They truly feel like an extension of our in-house team. ”

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Frank Demming

Family law firm

“Working with Saffron has been a great experience for LTD Media. Their services have helped us generate more traffic to our website, reducing time-to-results by publishing more user-friendly content. ”

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Ian Shiell

Digital marketing company

“We have been working with Saffron Edge for some time now and couldn’t be happier with the results. They have been a true partner, always available for support and helping us achieve our goals. ”

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Sotera L. Anderson

CA Lemon Law

“I have a great business relationship with Saffron Edge. I highly recommend Saffron Edge for their deep understanding of our brand and effective SEO strategies. ”

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Michael Greenfield

Healthtech

“I've seen impressive SEO results from Saffron; they were organized, systematic, and consistently delivered on time. The team was always available to support us at any time. ”

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Matt

Fishing enterprise

“I had a great experience working with this team. They were proactive in their approach, and responded promptly to all my queries. I would definitely work with them again. ”

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Jay Stack

Manufacturing company

“Saffron's SEO services 2X'd our monthly sales from $100K to $200K, with plans to reach $300K next. It has been fantastic working with the team and working towards crossing our targets. ”

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John Stewart

Stone Machinery and Equipment Ecommerce

“Saffron Edge helped us recover from a Google penalty, restoring our performance and boosting revenue within 45 days. We are now back on track, and our revenue is exceeding expectations. ”

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James Simmons

Ecommerce brand (Name under NDA)

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